Adland - all the adnews not fit to printAdLand, the beyond-a-blog, commercial-laden delirium of heaven and hell for advertising addicts around the world, gossips about advertising stunts and marketing mishaps. The latest advertising news from a creative point of view served fresh daily since 2000. AdLand Nirvana gives access to the more than 40,000 commercials and 36 years worth of Superbowl ads which are collected in the commercial archive for all those who have upgraded to be super adgrunts! Please read the FAQ if you have any...Neo Sports Cannes Lion winning film is a rip-off and a scam ad to boot.- June 26, 2008 Did I get your attention Good. Lets get ready to gossip! The silver Lion winning has turned out to be yet another scam ad in the prestigious Cannes award. The same award show that way back in 2001 was saying that scam ads shall not win and that they'd take extra precautions to prevent that (we all know this didn't happen). The suspect is again Ogilvy, Mumbai - and at the risk of never getting another ad from them nor all of India submitted to the commercial archive again - they were doing this..http://commercial-archive.com/node/144312 Neo Sports - Tension - (2008) :60 (India)- June 26, 2008 Agency: OGILVY & MATHER, Mumbai read morehttp://commercial-archive.com/node/144311 Coca-Cola Blak - In my dreams - print, France- June 26, 2008 I didn't even know that Marcel, Paris was still alive after Fred&farid left it, but they have Coca-Cola Blak it seems. Yes, that's a Coke mixed with coffee - might make a good mixer for extra-caffeinated cocktails Otherwise, I'll stick to Jolt thanks. Agency: Marcel Paris Anne de maupeouFrederic Temin (Creative Director) Eric Jannon (CDCopywriter) Dimitri Guerassimov (Art Director) read morehttp://commercial-archive.com/node/144310 You know that you will go to hell for working in advertising, right- June 26, 2008 Cracked.com just listed: The 5 Creepiest Advertising Techniques of the (Near) Future - bless the little sods for looking over their stats and realizing that the "5-lists" bring them traffic so that they could bring us this. They freak us with the funny, as when they say: Google is already working on customizing its search results based on your personal browsing history, which requires only that it maintains a comprehensive database of every single thing you've ever tried to find on the web. No..http://commercial-archive.com/node/144308 Watch out kids, they are targeting you "psycho-graphically" now - BMW mockumentary a plan.- June 26, 2008 Ah haha ha ha, that BMW ad you've been seeing recently A huge plan that was, see that BMW's mockumentary: "Behind BMW's mock-ad" by Melissa Morgenweck at CNN. WSJ even reckons that they ran a risk running with an idea like that. Duh. ANY idea is a risk. if it's not a RISK it is not an IDEA. Got me Jesus, ad-babies know that. Anyway, to quote them: Earlier this year, a half-hour mockumentary about a small Bavarian town's attempt to catapult a BMW car from Germany to the U.S. via a giant ramp...http://commercial-archive.com/node/144307 Wrath of Cannes Freakfest goes from 'envious little shits' to, hey, that's neat.- June 26, 2008 (From left to right: Harry Woods, WWD&S Partner + Creative Director; Grand Coney Winner Rob Wenger; Gill Witt, WWD&S Partner + Creative Director) So the wrath of Cannes folks have been at it for a few years now, hanging out in Coney Island assumingly bitching about how rough it is to be an ad creative over a few Nathan's. The first times I checked it out it, it seemed just a local silly (not undeserved, just local) award thing with and extra dollop of tacky to get attention. Now...http://commercial-archive.com/node/144306 Ball Girl Gatorade was once Powerade Tennis Ball .- June 26, 2008 Fine, so Pat Baker suddenly no longer deserves all those pats on his back that I just gave him, because "he did an ad years ago on the same thing but with tennis". Oh Ok. Fine. Hey you wanna know why it's cool to have a commercial archive with over fourtythreethousand ads in it (gasp) Because kids, when someone says something like that, you can point to the actual ad - like so (watch me pointing, pinkies erect): Powerade - Tennis Ball (2002) - 0:30 (USA) - even if it happened six years ago....http://commercial-archive.com/node/144305 |