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Articles : Business Marketing Management Newsletter : Taking Aim with The Cannon Advantage

Business Management Newsletter Marketing Articles focused on better decision making and strategic thinking. Taking Aim or focus is critical to gain an edge or advantage, hit your target or make your objective. This newsletter takes aim at current business issues, mixes in real-world experience and provides the focus needed to gain a competitive advantage.

Beyond Six Sigma Book Review - (Found July 8, 2008 )

There are some books that you love and there are some books that you absolutely hate. Beyond Six Sigma by Gary Plaster and Jerry Alderman is unique in that I both loved it and hated it. Continuous cost improvement and enhanced efficiencies are not the formula for long-term profitable growth. Growth comes from the external. Growth comes from the interaction of people and people do not always act in a reliable, statistically predictable fashion.
http://www.cannonadvantage.com/news0506.htm

It is time to Outlaw Adverbs - A Different View of Decision-Making - (Found July 8, 2008 )

Not is an adverb and my subconcious mind doesnt know what an adverb is. When you stop to think that even God had this problem when he told Adam and Eve in the Garden of Eden to Not eat from the Tree of Knowledge, maybe we should outlaw adverbs and find a more positive or constructive approach to decision-making.
http://www.cannonadvantage.com/news0306.htm

Decision-Making is a Serious and Growing Problem - (Found July 8, 2008 )

The 2004-2005 Teradata Report on Enterprise Decision-Making shows that over 70% of the respondents say that poor decision-making is a serious problem for business. The top casualties of poor decision-making are profits, company reputation, long-term growth, employee morale, productivity and revenue.
http://www.cannonadvantage.com/news1005.htm
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