Writing for the WebThe blog of Writing for the Web 3.0The Branding of Barack Obama- February 28, 2008 Here's a fascinating article in Newsweek that web writers and editors should ponder: Why the Obama "Brand" Is Working. It's an interview with designer Michael Bierut. Excerpt: How else is Obama's design different than what has come before--or what rival campaigns are doing He's the first candidate, actually, who's had a coherent, top-to-bottom, 360-degree system at work. Whereas, I think it's more more common for politicians to have a bumper-sticker...http://crofsblogs.typepad.com/ckbetas/2008/02/the-branding-of.html The New Online Omnivores- February 27, 2008 Last weekend I attended Northern Voice, a bloggers' conference in Vancouver. The Tyee has now published my comments on the event: The New Online Omnivores.http://crofsblogs.typepad.com/ckbetas/2008/02/the-new-online.html Nielsen on the Top Ten Application-Design Mistakes- February 19, 2008 Jakob Nielsen has a good Alertbox post: Top-10 Application-Design Mistakes. Nielsen generally makes good sense, but I wish he would update his own Alertbox site. His links are helpful, and the basic black-on-white layout is inviting. The summary at the top is a good idea. He keeps most of his paragraphs short. But the text stretches across the screen when it would be more readable and inviting in a narrower...http://crofsblogs.typepad.com/ckbetas/2008/02/nielsen-on-the.html Bloggers suffer government repression- February 18, 2008 It won't be news to most of us, but Reporters sans frontires can quantify it in their Annual Worldwide Press Freedom Index - 2007: Saying online what you think can get you in big trouble. Excerpt: Government repression no longer ignores bloggers The Internet is occupying more and more space in the breakdown of press freedom violations. Several countries fell in the ranking this year because of serious, repeated violations...http://crofsblogs.typepad.com/ckbetas/2008/02/bloggers-suffer.html |