A Software Marketing BlogA Software Industry and Software Development Blog. Software marketing news, search engine information, software awards information and general tips and tricks for marketing online.<br>AdSense Tips- March 15, 2006 AdSense allows website publishers to display contextually relevant advertisements on their website. If a web visitor "clicks" on an advertisement, the web publisher will earn a percentage of the advertising revenue generated as a result of the click. Many webmasters have built content websites around the Google AdSense model. In many cases the specific intent of the webmaster is to profit from Google AdSense. Other webmasters use Google AdSense to supplement their revenue. Regardless of the...http://www.softwaremarketingresource.com/blog.html#v423 Microsoft Contest- March 15, 2006 Bill apparently doesn't want an apprentice according to Dan Fernandez isn't interested in creating an American Idol, so they have come up with a different type contest. The cool thing about this contest is that it is conceptual! $ 10,000 for an IDEA! The Made In Express Contest is a conceptual concept where others share ideas about a cool thing they would like to see built using Visual Studio Express andor SQL Server Express.http://www.softwaremarketingresource.com/blog.html#v424 Digital River Announced ICE Awards- March 15, 2006 What are the ICE Awards Once a year, Digital River formally recognizes its clients for their Internet Commerce Excellence - a.k.a. ICE Awards. The awards showcase small and large companies alike - savvy companies that are putting global e-commerce best practices to work in creative new ways to drive revenues and efficiencies through their online stores. If you have an e-commerce strategy or campaign that generated compelling results, you could be one of Digital River's next ICE Awards...http://www.softwaremarketingresource.com/blog.html#v425 New Security Portal- March 13, 2006 I located a new security portal that shows some promise. There is a daily security blog that contains good information and filters a lot of the less relevant security news.http://www.softwaremarketingresource.com/blog.html#v422 Great Article Supporting Shareware Marketing- March 10, 2006 DailyIndia posted an article endorsing shareware marketing from CoreDownload. Actually, shareware is an ethical solution for both vendor and buyer; the buyer is not constrained to believe products presentation. What he gets is the software program instead of its brilliant description and even more: he can try out all the different products of a certain kind and find which one he likes best. The vendor enjoys the direct contact with users and opportunities to develop continuously his ideas,...http://www.softwaremarketingresource.com/blog.html#v419 Trojans Ala-Carte - Site Selling Made-To-Order Viruses Shut Down- March 10, 2006 Several Web sites selling made-to-order Trojan horses to hackers have been shut down, the two cooperating security companies who led the investigation said Wednesday. U.S.-based RSA Security and Spain's Panda Software collaborated in the effort to identify, locate, and shutter five sites. Three were marketing la carte Trojans for launching targeted identity theft attacks against users of specific financial institutions, while two were sites where the buyers Complete Articlehttp://www.softwaremarketingresource.com/blog.html#v421 Software Developers Guide to Preparing for the Worst- March 10, 2006 Douglas Reilly has posted "A Personal Perspective on the Responsibilities of a Cancer-surviving Software Developer" while the article focuses on dealing with Cancer the information can easily be applied to other illnesses. There are a lot of small development firms that rely on a handful of key employees, and its worth looking at processes. The article raises come great points: - Make certain that source code is where it should be. - Clearly document anything "strange" in the source.http://www.softwaremarketingresource.com/blog.html#v420 Feeling the A-List Blogger Love!- March 7, 2006 I discovered that Robert Scoble, an A-List blogger linked to SMR yesterday. What does that mean In one word traffic! Not huge traffic but enough that you see a noticeable difference. Robert has been following Memeorandum and found that he missed the information on the smaller blogs (like SMR) :-) Hey Robert, in the off chance that you are reading this, I have another blog you will appreciate an RSS Blog or grab the feed. You have stayed out of the RSS Board foray and I'd love to hear...http://www.softwaremarketingresource.com/blog.html#v418 |