A Software Marketing BlogA Software Industry and Software Development Blog. Software marketing news, search engine information, software awards information and general tips and tricks for marketing online.<br>History of ID Software- August 31, 2006 This is a very interesting piece The History of ID Software: The theme over the course of these recent "A Short History of..." pieces, for those who have been following, is independence: the struggle to achieve it for one's self or for others, or simply its presence in places where you'd never expect to find it. It is that cooperative struggle for individuality, for the assertion of our humanity, that leads us to all grace. The other articles on the bottom are also interesting and not...http://www.softwaremarketingresource.com/blog.html#v525 Report Crime, Aggregate Data Could Make a Difference- August 29, 2006 I hope the ecommerce services read this, imagine the power of their aggregate data: During a presentation at the 2006 InfraGard National Conference -- which is focused on protecting U.S. critical infrastructure -- Wendi Whitmore, a special agent with the Air Force Office of Special Investigations, urged companies that are victims of cybercrime to report the problems to law enforcement agencies. Even though many cybercriminals don't get caught, the sharing of information between law...http://www.softwaremarketingresource.com/blog.html#v524 Software Pirate is Jailed- August 27, 2006 A Florida man who made millions of dollars selling illegal copies of computer programs was sentenced Friday to six years in prison in one of the nation's largest software piracy cases. Danny Ferrer, of Lakeland, Fla., pleaded guilty in June to conspiracy and copyright infringement charges after an FBI investigation of his Web site, BuysUSA.com. Ferrer also was ordered to pay more than $4.1 million in restitution to software makers Adobe Systems Inc., Autodesk, and Macromedia...http://www.softwaremarketingresource.com/blog.html#v523 Interesting Trademark Strategy- August 24, 2006 Ok so this women purchased a bunch of googlesomething.com domains and attempted to sell them to Google for a large sum of cash, thinking she would make millions. When the Google trademark lawyers came calling you would think, like many of those before her she would back down and turn tail. She did counter-offer the domains at a discounted rate, these offers could have been her demise, because when she actually went to court her actual defense was ingenious. The domain poacher told the court...http://www.softwaremarketingresource.com/blog.html#v522 Compelling Articles Make Great Content- August 22, 2006 Articles are excellent tools to generate web traffic and product interest. Writing articles, may sound easy enough, but it is important that you write the proper types of articles to attract interested readers. Follow these simple steps to create compelling and interesting content. Compelling Articles Make Great Contenthttp://www.softwaremarketingresource.com/blog.html#v521 My Dream App- August 21, 2006 Software entrepreneur Phill Ryu has announced My Dream App a new competition that invites participants to submit their best ideas for a killer app. Contestants will compete for a chance to have their idea turned into a Mac shareware application and earn royalties on software sales, as well as take home prizes that include Macs and iPods.http://www.softwaremarketingresource.com/blog.html#v520 Logo Maker Software- August 15, 2006 My graphical expertise is not quite what it could be, and on some of our smaller projects I do the graphic design in-house. In any event, I started playing around with Greenbox Logo Maker . This is one very cool piece of software. You can whip up logo in minutes! Really very versatile and well done.http://www.softwaremarketingresource.com/blog.html#v518 Publishing on Amazon- August 15, 2006 So the holidays are approaching. As hard as it is to believe, now is the time developers should be gearing up for holiday sales, if they target a consumer audience. Do something different and consider reaching a new audience, Amazon sales spike in the holidays, it is easy for customers toss something "extra" in their cart, so if you products are not listed on Amazon it is time to think about getting them listed. How Well that is easy, Great Mind Software provide a listing and publishing...http://www.softwaremarketingresource.com/blog.html#v519 Amazon Crossing the Line- August 14, 2006 I wonder what the Attention Trust Organization will think of this: The Santas on Amazon may soon know if intended gift recipients have been not only naughty or nice, but also whether they're Muslim, Gay and Unemployed. Amazon.com filed a patent application on Aug. 10 for a process that would allow Amazon customers to use the retail Web site to gather information on other customers, including "birthday, interests, occupation, education level, income level, location, race, ethnicity,...http://www.softwaremarketingresource.com/blog.html#v516 Austin Game Conference- August 14, 2006 Austin Game Conference scheduled for September 6-7-8, 2006 at the Austin Convention Center in Austin, Texas. The Austin Game Conference is produced by The Game Initiative, the leading producer of conferences and events for game industry professionals. Game Initiative, events attracted almost 4,000 game industry professionals from around the world as speakers, attendees, sponsors and exhibitors in 2005. The Game Initiative serves the needs of companies and people involved in producing...http://www.softwaremarketingresource.com/blog.html#v515 |